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Asia's rich swap sponsorships for stakes in sports as dealmaking hits record - Reuters

Asia's rich swap sponsorships for stakes in sports as dealmaking hits record Reuters

July 23, 2026

UFC to spend around $60m on White House event

The UFC will spend up to $60m (£44.3m) on its one-of-a-kind event at the White House, according to TKO Group Holdings chief Mark Shapiro.

February 26, 2026

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UFC expected to lose at least $30 million on White House card: ‘We will not profit’ from this event

TKO president Mark Shapiro addresses the costs of the UFC White House card ahead of the June 14 event The UFC White House card is still four months away but the costs for the event could potentially

mmafighting.com•February 27, 2026