'The end of Xbox': fans split as AI exec takes over Microsoft's top gaming role

"there are no organisational changes underway for our studios"

— Matt Booty , Executive

"The gaming landscape is struggling to find its footing faced with competition from insta-gratification platforms like Instagram, and TikTok"

— Jez Corden , Influencer

"will we see Xbox be more aggressive in its adoption of AI in the development pipeline"

— Victoria Phillips Kennedy , Influencer

"Games are and always will be art, crafted by humans, and created with the most innovative technology provided by us"

— Asha Sharma , Executive

"I felt lucky to have worked with so many passionate creators, partners, colleagues and players across the industry."

— Phil Spencer , Executive