Is football AI-proof? Why tech investors wanted a slice of the World Cup
What was the thinking of the investors backing the now-canned plan, and are such proposals in the future inevitable?
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Notable Quotes
"Whether people like it or not, private equity investment in sport is happening."
— Simon Chadwick , Academic
Key People
Bob Iger is a former chief executive of Disney.
President of FIFA.
Greg Maffei is a former Liberty Media boss and commercial adviser.
Founder of Thrive, a venture capital firm involved in Fifa's investment plans.
Simon Chadwick has worked in the global sports industry for 30 years.
All Coverage
What was the thinking of the investors backing the now-canned plan, and are such proposals in the future inevitable?
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