NASA to wear Prada as luxury group pushes into space industry - Reuters
NASA to wear Prada as luxury group pushes into space industry Reuters
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Notable Quotes
"We have really a broad spectrum of capability and know-how."
— Lorenzo Bertelli , Executive
"Expertise for developing space exploration products can come from lots of seemingly unrelated industries."
— Jonathan Cirtain , Executive
"In luxury, it is important to be the first to do something, to be a trend-setter."
— Thomai Serdari , Academic
"The resumption of space exploration and human travel to the moon is bound to attract a lot of eyeballs."
— Luca Solca , Executive
"We have really a broad spectrum of capability and know-how."
— Lorenzo Bertelli , Executive
"Expertise for developing space exploration products can come from lots of seemingly unrelated industries."
— Jonathan Cirtain , Executive
"In luxury, it is important to be the first to do something, to be a trend-setter."
— Thomai Serdari , Academic
"The resumption of space exploration and human travel to the moon is bound to attract a lot of eyeballs."
— Luca Solca , Executive
"The future of space exploration will not be built by any one entity alone, and our partnership with Prada is proof of that."
— Jonathan Cirtain , Executive
"The work we have done with Prada has taken that capability to a level we could not have achieved alone."
— Russell Ralston , Executive
"Today, we are proud to present a new achievement born from the unique combination of Axiom Space’s pioneering expertise and Prada’s know-how in design, patternmaking, and advanced materials."
— Lorenzo Bertelli , Executive
Key People
CEO of Axiom Space.
Prada’s chief marketing officer.
Global head of luxury goods at Bernstein.
Senior Vice President of Spacecraft Development at Axiom Space.
A luxury brand strategist and marketing professor at New York University's Stern School of Business.
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<a href="https://news.google.com/rss/articles/CBMioAFBVV95cUxQUW5oeG1fczRjVDZqdGl4SU5zbXJzamRmOG1sVFg1NmxVR0ZQWFhSMTRtNHp3Y2xWWDkzcHpobG9EUF9nV3Q1RnlwcEZPZVoxWUlEc1ZaNHpUN21XRWZmWnlmNUI2SlJwekkybE1zM2Q3Smw3X2E2VnpiX0xFcTMyNFF6VURFeE9YNXZTVmlBYm9RQ3ZGOWdmNDl0WDE4MzRH?oc=5" target="_blank">NASA to wear Prada as luxury group pushes into space industry</a> <font color="#6f6f6f">Reuters</font>
Italian fashion house Prada unveiled an inner-layer garment for NASA astronauts, marking its entry into the space industry.
Prada and Axiom Space unveiled a new lunar spacesuit layer designed for NASA's Artemis IV mission, marking the first luxury brand's involvement in spacesuit development.
Prada introduced a body-hugging suit for NASA astronauts, highlighting its push into the space sector.
Prada's collaboration with Axiom Space introduces a new garment for NASA astronauts, highlighting the brand's expansion into the space sector.
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